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AI Strategy & Consulting
From roadmap to ROI. We help you figure out where AI fits, what to build first, and how to avoid the expensive mistakes.
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AI Services & Engineering
42.0°N · 21.4°E / SKP
ITCH AI.
Fast forward.
Xponential.
We embed AI into your product, team, and strategy — from custom models to forward-deployed engineers who ship fast and think bigger.
itch://runtime
engineers_embedded
14
models_in_prod
28
tokens_shipped
12.4M
avg_ship_days
7.2
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What we do / 06 surfaces
AI that actually ships.
Custom AI Models
Fine-tuned, RAG-powered, or purpose-built from scratch. Models trained on your data that do exactly what your product needs.
Forward Deployed Engineers
Our engineers embed directly in your team. They move fast, know AI deeply, and ship production-quality work from day one.
Mobile Apps & Games
AI-powered mobile experiences on iOS and Android. From hyper-casual games to enterprise apps with intelligent features baked in.
LLM Integration
GPT, Claude, Gemini, open-source. We wire LLMs into your existing stack, tools, and workflows without the mess.
AI Product Development
End-to-end product builds with AI as the core. Prototypes in days, production in weeks, scaling with confidence.
Who we are / est. 2023
Built to move at AI speed.
ITCH is a software solutions and AI engineering company based in Skopje, North Macedonia. We work with startups, scale-ups, and enterprise teams who need AI to actually work in the real world — not just look good in a pitch deck.
Our team brings deep technical expertise across AI/ML, mobile, and software engineering. We're practitioners first: we've built models, shipped apps, and scaled systems that live in production.
We operate lean, move fast, and care about outcomes. That's the itch we scratch.
// approach
AI
First lens on every engagement — from strategy call to ship
// model
FDE
Forward-deployed engineers who embed with your team
// scope
0→1
Full-cycle builds, from prototype to production scale
// clause
∞
General business: whatever it takes to ship the outcome
How we work / 4 phases, weeks not quarters
Fast. Focused. Xponential.
Phase 01 / Day 0-2
Understand
We start with your goals, not AI buzzwords. One call, clear brief, no fluff.
status: brief accepted
Phase 02 / Week 1
Scope & Sprint
We define a tight scope and start shipping within the first week. No months of discovery.
status: sprint live
Phase 03 / Weeks 2-6
Build & Iterate
Real code, real feedback loops. We iterate fast and adjust in real time with your team.
status: iterating
Phase 04 / Ongoing
Ship & Scale
Production-ready from day one. We hand off clean, documented work or stay embedded long-term.
status: live in prod
AI Pulse / refreshed every load
What's moving
Live from Hacker News
What's moving
in AI.
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Get in touch / one link, one email
Let's scratch
Let's scratch
that itch.
Tell us what you're building. We'll tell you how to fast-forward it.
ceo@theitch.tech
ITCH DOOEL Skopje
Software Solutions & Information Services
Skopje, North Macedonia
Software Solutions & Information Services
Skopje, North Macedonia